The coastal agricultural town of Watsonville (pop: 44,300) produces a variety of fruits and vegetables, primarily strawberries, blackberries, raspberries, and table mushrooms. Martinelli's, a producer of sparkling apple cider, is headquartered there, as are Driscoll's Strawberries, Sweet Darling Strawberries, Dole strawberry operations, and Well-Pict Berries. West Marine is also headquartered in Watsonville.

Watsonville Air Show & Fly-In [Memorial Day Weekend]
Memorial Day Weekend, Watsonville Airport; Show Website;
Annual salute to military aviation features top of the line military aircraft, antiques, homebuilt craft, aerobatic performances, car show and other aviation exhibits.